Why Connected TV Advertising Makes Sense

Have you ever heard the quote: “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” I have an answer for that. It’s called Connected TV. It’s yet another opportunity to reach people that stream video content. What is Connected TV...

Employee Spotlight: Jerry Ferguson, Director of Digital Strategy

Meet Jerry Ferguson, the creative force behind Knoodle’s digital strategy. With a passion for problem-solving and a knack for creating order out of chaos, Jerry brings a unique blend of expertise and enthusiasm to our team. Superhero Aspirations: If Jerry could...

Our Extended Partnership with Honoring America’s Veterans

Knoodle’s Commitment to Amplifying Impact In the ever-evolving landscape of partnerships, there are those that resonate deeply with our values and passions. At Knoodle, we are thrilled to share the news of our extended partnership with Honoring America’s...

How To Issue A Crisis Response

Making Things Right: How to respond during bad publicity. Being at the heart of negative press is not fun. The urge to ignore and hope things clear up on their own is tempting. But it never works. The good news is you have the public’s attention. They are interested....

What Your Logo Says About Your Company

Logo Design: Crafting the Identity Your logo is the face of your company, it’s the first impression, the initial handshake. Your logo design speaks about who you are and what you represent. Your logo is more than just a design, it’s a symbol of your...

The Art of SEO: Cracking the Perfect Recipe for Higher Rankings

  Search Engine Optimization (SEO) is a delicate dance between art and science. There’s a fine line between optimization and over optimization. In this article, we’ll explore the concept of “Wabi-Sabi SEO” and what scrambled eggs can teach us...