Knoodle is thrilled to announce the completion of a new wayfinding system for RED Development’s iconic CityScape in Downtown Phoenix. This project marks a significant milestone in our longstanding partnership, spanning over 15 years.
CityScape, a vibrant hub of commerce, entertainment, and residential living, presented a unique set of wayfinding challenges. The complex, multi-level structure required a signage system that was not only visually appealing but also highly functional and informative.
In collaboration with Image Craft printing, Knoodle’s design team created a bold, fun, and vibrant wayfinding experience throughout the entire complex. From the moment visitors enter the parking garage, they are guided seamlessly through the building, thanks to strategically placed, eye-catching signage, clear directional cues, and innovative QR codes that offer additional information and ease of payment. Elevators, common areas, and even expansive 10-foot walls were transformed into informative and visually engaging spaces.
This project is a testament to the strength of our partnership and our shared commitment to creating exceptional experiences.
What sets this project apart:
- Comprehensive Approach: A holistic design strategy that addressed the unique challenges of a multi-use complex.
- Innovative Technology: The integration of QR codes to provide additional information and ease of payment in the parking structure
- Bold and Eye-Catching Design: A visually striking system that enhances the overall guest experience.
- Long-standing Partnership: A deep understanding of RED Development’s brand identity and goals.
We are proud to have contributed to the success of CityScape and look forward to many more years of collaboration with RED Development. This is just the beginning of our next chapter together, as we continue to push the boundaries of design and innovation.
