Why does a professional video cost so much?

“All you see is a final product, but in reality, there’s way more that goes on behind the scenes.”  – Ivan Galaz, Creative Director Knoodle   Ivan Galaz directs and produces all the videos for Knoodle clients and has a vision for every one of them. “When I...

5 ways to make video better

There are a million and one good reasons to do video. For all the obvious reasons – it’s more interesting, visually appealing and attention grabbing. It increases engagement plain and simple. And consumers now expect video content from brands they support. To maintain...

A Guide to Powerful Storytelling

Storytelling is an art form. But like most things, it can be taught – the basics can be at least. It all starts with a formula. It’s called the Story Arc. We all learned this in elementary school.  Does conflict, setting, and plot ring a bell? You might be surprised...

Knoodle Guide to Updating Websites

Regularly updating your website can seem like a momentous and arduous task, but it doesn’t have to be. Not if you have a quick guide to help you. Lucky for you, Knoodle has just what you need. Bookmark this doc and refer back to it every few months. Scan the headlines...