Why Connected TV Advertising Makes Sense
Have you ever heard the quote: “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” I have an answer for that. It’s called Connected TV. It’s yet another opportunity to reach people that stream video content. What is Connected TV...How the homebuilding industry influenced Knoodle and our approach to video
The thing about homebuilding is many CEOs come from construction and often struggle with marketing. They know 2x4s, not KPIs. But everything I know about marketing came from Knoodle’s first client, Fulton Homes. And 24 years later, Fulton Homes remains our biggest...Capabilities
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