5 steps to marketing success!

How to craft a successful marketing campaign in 5 steps: For a knock out marketing campaign, it takes a 1 – 2 punch. Let’s define what that means: a campaign that achieves short term objectives while laying the building blocks of a long-term structure where the brand...

The Potential of Advertising with Pandora

Exploring the Potential of Pandora for Advertisers Large and Small Knoodle clients and advertisers in general are flocking to try Pandora radio as a booster or alternative to other media. Here is a general overview when considering the medium. What is it? A musical...

How do Marketers Generate Good Content Ideas?

Many of my clients understand that providing content to their future and current customers is necessary to their marketing. But the big question is: How is the right content developed? The attached article is an aggregate study about how seasoned marketers across the...

Facebook Forges Ahead With New Tools and Options

Facebook continues to forge ahead. We have several clients who enjoy great results from our Facebook advertising. Our digital director Jody DeSimone does a great job keeping up with the new developments. Here is a glimpse at some of the most recent new tools. Facebook...

“What percentage of our marketing budget should we be spending in the digital arena?”

At knoodle, we are constantly researching the clients and potential clients of the businesses that engage our services. The answer to the above question depends on the age and lifestyle of the clients or customers the business is trying to attract. We do a media...