Google Grants – Non-profits Get Free Advertising

If you are not familiar with Google AdWords, it’s the original digital advertising platform and is still the leader of the pack, despite the best efforts of Facebook and Bing/Yahoo to overtake it. AdWords is highly effective when done right. But what does this...

Instagram for Business Growth on the Rise

Business owners are getting a new tool to market to teens and millennials.  According to a Business Insider demographics report, Instagram is the second most used social media among millennials, with 53% using the network regularly. This is poised to grow with...

Embracing Rob Snyder – An Original Mad Man

We love our strategists at knoodle. Here is a look at Rob Snyder, an original Mad Man, who is currently still thriving in the ad business. We are privileged to work alongside him. He has one of the most creative, strategic minds in the business. Enjoy the interview. I...

The Importance of Being True to Your Brand

Be true to your brand Consumers know. They know when your brand is inauthentic. In the past week, We met with a company who wanted to bring home builders into the digital age but wanted no digital presence or content management strategy. We saw an existing client, a...

If A Picture is Worth a Thousand Words, a Video Speaks Volumes

Telling your story on video has become a staple to attract customers to a brand like moths to a flame. It used to be an extravagance. But today, we all have the capacity to put good videos together- thanks to the emergence of low cost, high quality technology. The...