Four Tips to Telling Your Brand Story with Video

We’ve found that whether you’re selling diet shakes or life insurance, good storytelling is a key component. With our client, Prestige Cleaners, we wanted to bring awareness to their wedding gown alteration/preservation services. We knew we couldn’t just throw up a...

Ad Agency Retainer or Per Project Estimate: What Works For You?

There is a multitude of ways in which an ad agency can be compensated For full-service shops, like knoodle, it typically consists of some form of hourly billing, media commission and/or production commission. While there are standard industry norms, it’s common...

Five Retail Marketing Ideas to Boost Sales

With my extensive experience in marketing commercial retail real estate, I know how important it is to help tenants market and grow their businesses. Savvy retailers know that maximizing profits means smart marketing; however, it can be challenging to devote as much...

Marketing to Kids? Make it Fun!

Here at knoodle, we truly believe that research is the foundation for a successful marketing campaign. With research comes the surveys, interviews and focus groups. Focus groups can play an important role in determining an advertising strategy. What’s even more fun?...